Smooth Sailing for P&O

We recently worked on a rebrand project with our client P&O ferries, removing and replacing all signage across their ferry terminals.

We have been working with our client P&O Ferries rebranding their UK ferry terminals.

Starting in Hull we are working with our partner Publicis Poke to deliver a brand new look and feel to their terminals. Phase 1 started in Terminal 1 with the removal of all old signage and the gradual replacement of a new, eye-catching and on-trend brand.

We have replaced:

  • Old poster frames with new textile wall mounted images
  • Simple crowd roped areas with eye-catching café barrier systems
  • Converted existing lamp posts into banner masts
  • Boring gangway for the customers as they board ship – clad with direct to media printed aluminium boards with an anti-scuff laminate so all those buggies and trolleys do not damage the graphics
  • Customer corridors into vibrant, exciting ‘customer journey’ areas
  • Main windows from plain glass to full colour vinyl installation using crystal clear vinyl overlaid with graphics allowing the light to shine through without distorting the vibrancy of the graphics
  • Main terminal kiosks

Phase 2 will include Terminal 2 in Hull, followed by a rollout across other UK and European ports. Watch this space for more updates!

Looking to refresh your current signage? Contact one of our experienced team today on 01733 341444 or to find out how we can help.
from the blog

latest updates

Projects that have made a real impact – and make us incredibly proud.

more from the blog